FREE STANDARD SHIPPING | EXTENDED RETURNS | PLACE YOUR XMAS ORDER BY DEC 17TH

Men's Permanent Collection

Our journey started with searching for the perfect T-Shirt back in 2015. Since then, we’ve been carefully developing 3-4 wardrobe essentials per year, each one meant to be around forever, while continuously evaluating and improving the existing ones.

0 Products

Seasonal staples

T-Shirts

17b00cfff6208ade9a98556010e88ba883b62913 Asket Tee Ma Whi Product Card Primary

The T-Shirt White

40 CHF
White
White
Black
Black
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Dusty Green
Dusty Green
Burgundy
Burgundy
Grey Melange
Grey Melange
Off White
Off White
8 colors available
Bad01b6f0ce0654373792270029ca2b707247d7c Asket Lwt Ma Tau Product Card Primary

The Lightweight T-Shirt Taupe

45 CHF
Black
Black
Cold Blue
Cold Blue
Cold Green
Cold Green
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Off White
Off White
Taupe
Taupe
White
White
8 colors available
072f49c33e9eafdfa5d3334e6ff77f64208c030a Asket Lsp Ma Gym Product Card Primary

The Long Sleeve Pique Polo Grey Melange

85 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
3 colors available
38ea0882bcc2da15cb60a32fe98a32f85cd44a03 Asket Piq Ma Dkn Product Card Primary

The Pique Polo Dark Navy

75 CHF
Black
Black
Dark Navy
Dark Navy
Dark Olive
Dark Olive
Grey Melange
Grey Melange
White
White
5 colors available
4243dbdd2fe52b3c03ea0c5b16cbbeba35a308d0 Asket Lst Ma Bla Slideshow 07

The Long Sleeve T-Shirt Black

55 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Off White
Off White
White
White
5 colors available

Knitwear

F81b15c207b696ad37429fdfaba3e27f6fdb1cb9 Asket Mer Ma Ltg Product Card Primary

The Merino Sweater Light Grey

90 CHF
Black
Black
Brown Melange
Brown Melange
Burgundy
Burgundy
Charcoal Melange
Charcoal Melange
Dark Green
Dark Green
Dark Navy
Dark Navy
Light Grey
Light Grey
7 colors available
F06988cdecba9f35acda869080dfdffea450c8ee Asket Rcs Ma Ltg Product Card Primary

The Cashmere Sweater Light Grey

175 CHF
Dark Navy
Dark Navy
Dark Grey
Dark Grey
Light Brown
Light Brown
Light Grey
Light Grey
4 colors available
0ad8f789240460b323c4c873780ab1b5a2fc77e1 Asket Mzc Ma Clm Product Card Primary

The Merino Zip Cardigan Charcoal Melange

175 CHF
Black
Black
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
3 colors available
33e581215370f343c8621051baf1cc8775da0cca Asket Mwp Ma Bnm Product Card Primary

The Merino Wool Polo Brown Melange

95 CHF
Brown Melange
Brown Melange
Charcoal Melange
Charcoal Melange
Dark Green
Dark Green
Dark Navy
Dark Navy
Light Grey
Light Grey
5 colors available
6fdd17933dd4292dd43f4e75c610aa05adee70f8 Asket Cot Ma Oli Product Card Primary

The Cotton Sweater Olive

85 CHF
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Off White
Off White
Olive
Olive
4 colors available
9c90b32b6c39e0990f50edf301cd1b82a8a56f97 Asket Mrn Ma Bla Product Card Primary

The Merino Roll Neck Black

95 CHF
Black
Black
Brown Melange
Brown Melange
Charcoal Melange
Charcoal Melange
Dark Green
Dark Green
Dark Navy
Dark Navy
5 colors available
5db70761fd34cd2cefd36ef62da2ef2d97cc9072 Asket Hws Ma Bro Product Card Primary

The Heavy Wool Sweater Brown

120 CHF
Brown
Brown
Charcoal Melange
Charcoal Melange
Dark Green
Dark Green
Dark Navy
Dark Navy
4 colors available
5d751dbcde198268a18a6bd4c46f7e1bbfac72e5 Asket Mhz Ma Bla Product Card Primary

The Merino Half Zip Sweater Black

150 CHF
Black
Black
Dark Navy
Dark Navy
2 colors available

Shirts & Overshirts

3819b947a382e0cd13870962fc6a94f6d57bb20e Asket Oxf Ma Whi Product Card Primary

The Oxford Shirt White

110 CHF
Blue Stripe
Blue Stripe
Blue
Blue
Dark Green
Dark Green
Dark Navy
Dark Navy
Light Grey Stripe
Light Grey Stripe
Light Grey
Light Grey
White
White
7 colors available
D47df134b4397be151bdbf118eade75e543b8841 Asket Psh Mj Whi Product Card Primary

The Poplin Shirt White

130 CHF
Light Blue
Light Blue
White
White
2 colors available
A0db686703bd090fcd86e782d597bee0376176b1 Asket Fls Ma Gym Product Card Primary

The Flannel Shirt Grey Melange

125 CHF
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Khaki Green
Khaki Green
4 colors available
6daf8c97d9e3c5beacecfb6d50fad930172d7a27 Asket Den Ma Sew Slideshow 02

The Denim Shirt Stone Wash

125 CHF
Stone Bleach
Stone Bleach
Stone Wash
Stone Wash
2 colors available
1b727767754748ac514f58965fd07ecf5fa7bc87 Asket Ovs Ma Tau Product Card Primary

The Overshirt Taupe

140 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
Khaki Green
Khaki Green
Olive
Olive
Taupe
Taupe
6 colors available
82acf3d1e12331da8ff9a410e86e04e82bc8d579 Asket Wvs Ma Dkn Product Card Primary

The Wool Overshirt Dark Navy

165 CHF
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Khaki Green
Khaki Green
3 colors available
1729cb6f8eb554f6dac6ea1bb852492feb7076c2 Asket Lin Ma Dkn Product Card Primary

The Linen Shirt Dark Navy

120 CHF
Beige
Beige
Blue Stripe
Blue Stripe
Dark Navy
Dark Navy
Light Blue
Light Blue
Olive
Olive
White
White
6 colors available

Jackets & Coats

D02529e84bf952d8fce5e2b9a68746cf6ab11448 Asket Wct Ma Dkn Product Card Primary

The Wool Coat Dark Navy

350 CHF
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
2 colors available
5cb1d45ab2ee0b1bee9dd9ac97e60dade1f7d74f Asket Mer Ma Bei Product Card Primary

The Car Coat Beige

300 CHF
Beige
Beige
Dark Navy
Dark Navy
2 colors available

Trousers & Shorts

89a3ecebfc04e28c76ba17833e9582cd38d9c197 Asket Chi Me Tau Product Card Primary

The Chino Taupe

130 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
Khaki Green
Khaki Green
Taupe
Taupe
5 colors available
D226fc87c53f6d43cbcd07c6c67aeb07eff602d7 Asket Htc Me Kig Product Card Primary

The Heavy Twill Chino Khaki Green

130 CHF
Beige
Beige
Dark Navy
Dark Navy
Khaki Green
Khaki Green
3 colors available
880b11cfb6cffd390e73be73538031608c132561 Asket Sho Mg Dkn Product Card Primary

The Shorts Dark Navy

90 CHF
Beige
Beige
Dark Navy
Dark Navy
Olive
Olive
3 colors available

Sweatshirts & Hoodies

46e7962d7f58b5b3a79d3ed572f22f7998c3fa84 Asket Swt Ma Gym Product Card Primary

The Sweatshirt Grey Melange

95 CHF
Black
Black
Burgundy
Burgundy
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Mud Green
Mud Green
Off White
Off White
6 colors available
7d9e74d115f92fdff20d1105675478930e83b977 Asket Hod Ma Dkn Product Card Primary

The Hoodie Dark Navy

110 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Mud Green
Mud Green
4 colors available
33b8ea425579e70c1e92479982bae1a06f7d632d Asket Zho Ma Bla Product Card Primary

The Zip Hoodie Black

120 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
Mud Green
Mud Green
4 colors available

Denim Jeans

1a296401a4187ac66e7441706f7c4c46e8dfb347 Asket Wdj Me Sew Product Card Primary

The Washed Denim Jeans Stone Wash

135 CHF
Stone Bleach
Stone Bleach
Stone Wash
Stone Wash
2 colors available
432498cff8732cceef7c9558edddf8085e404d64 Asket Bjn Me Syb Product Card Primary

The Black Denim Jeans Stay Black

135 CHF
Grey Wash
Grey Wash
Stay Black
Stay Black
2 colors available

Underwear

E699e9d5940441d62457705ee757224ab690397c Asket Box Mc Whi Product Card Primary

The Boxer Brief White

25 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
White
White
4 colors available
B321de9b87ec4d371531481a26c108213e6b324c Asket Bo3 Mc Bla Product Card Primary

The Boxer Brief 3-Pack Black

60 CHF
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
White
White
4 colors available
20bf898b54dfd491ccd4cab0ef77437ef9733ff3 Asket Crs Mb Ltg Product Card Primary

The Ribbed Cotton Sock Light Grey

15 CHF
Black
Black
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Light Grey
Light Grey
4 colors available
B22f4c00e3a3ca4f61c4b3c265ebe74586c2deb4 Asket Cr3 Mb Bla Product Card Primary

The Ribbed Cotton Sock 3-Pack Black

40 CHF
Black
Black
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Light Grey
Light Grey
4 colors available
135122787abb20a3ddc34772cfef6d11eddc7a6e Asket Mes Mb Bla Product Card Primary

The Merino Sock Black

20 CHF
Black
Black
Burgundy
Burgundy
Charcoal Melange
Charcoal Melange
Dark Green
Dark Green
Dark Navy
Dark Navy
Light Brown
Light Brown
Light Grey
Light Grey
7 colors available
68402850dc57b8e310260385711e3c37d95216a6 Asket Me3 Mb Clm Product Card Primary

The Merino Sock 3-Pack Charcoal Melange

45 CHF
Black
Black
Charcoal Melange
Charcoal Melange
Dark Navy
Dark Navy
Light Brown/Dark Green/Burgundy
Light Brown/Dark Green/Burgundy
Light Brown
Light Brown
Light Grey
Light Grey
6 colors available

Belts

F78583a2998a93371cfaeb972e81897d2e5de223 Asket Web Mf Bei Product Card Primary

The Braided Elastic Belt Beige

60 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
3 colors available
28b951b8d3eba941f810a09b9a3c4473fe599d6b Asket Web Mf Dkn Product Card Primary

The Braided Elastic Belt Dark Navy

60 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
3 colors available
497c7c4c5d852273c9ecb60e1a77db2af2301c4a Asket Web Mf Bla Product Card Primary

The Braided Elastic Belt Black

60 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
3 colors available

Scarves & Beanies

E33a3d160a52dbeba160bca756be63dccbfc469c Asket Mwh Md Bur Slideshow 01

The Ribbed Wool Beanie Burgundy

40 CHF
Black
Black
Brown Melange
Brown Melange
Burgundy
Burgundy
Dark Navy
Dark Navy
Light Grey
Light Grey
5 colors available
56ab12b442519070933100aad134a0176905d4c9 Asket Cws Ma Dkn Product Card Primary

The Cashmere Wool Scarf Dark Navy

75 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
4 colors available
45c58e50fdde513a5ff35d027aaa80b4d553849c Asket Ows Ud Gym Product Card Primary

The Oversized Cashmere Wool Scarf Grey Melange

90 CHF
Beige
Beige
Black
Black
Dark Navy
Dark Navy
Grey Melange
Grey Melange
4 colors available

Swimwear

3ec8bfdd9cef7fb434906a09d9d50f14b21e6b74 Asket Sws Mc Bla Product Card Primary

The Swim Shorts Black

85 CHF
Black
Black
Cold Blue
Cold Blue
Cold Green
Cold Green
Dark Navy
Dark Navy
4 colors available
6ef6beef7652270ef8679f51c38add091c320ea9 Asket Sws Mc Dkn Product Card Primary

The Swim Shorts Dark Navy

85 CHF
Black
Black
Cold Blue
Cold Blue
Cold Green
Cold Green
Dark Navy
Dark Navy
4 colors available
022b18b652227814302e68469ae7b8e3a75e6c7e Asket Sws Mc Cdg Product Card Primary

The Swim Shorts Cold Green

85 CHF
Black
Black
Cold Blue
Cold Blue
Cold Green
Cold Green
Dark Navy
Dark Navy
4 colors available
Cf022f499b53b17ebfa8e9a12178517d6b1c4a50 Asket Sws Mc Cdb Product Card Primary

The Swim Shorts Cold Blue

85 CHF
Black
Black
Cold Blue
Cold Blue
Cold Green
Cold Green
Dark Navy
Dark Navy
4 colors available

A Permanent Collection

We’ve disregarded seasonal collections, putting all our focus into perfecting only the essentials - the garments we need, love and use the most. With only pieces meant to be around forever, we have no sales or retail tricks - instead we price our garments fairly all year round. What’s more, with no end-of season breathing down our neck, we can pour our heart and soul into sourcing the most considered materials and responsible manufacturers, providing you with traceability and accountability from farm to finished garment.

Learn more about our pursuit

Garment Care Products

We use cookies, pixel and site tracking to provide a good user experience. Review, amend or delete your data via our privacy policy.