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The Tank Top

60 USD
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Delivery in 3-5 days | Free from 150 USD | Free returns & exchanges

The Tank Top exudes a vibe of nonchalance, coolness and effortlessness, arguably even more so than its sleeved counterpart. Having been worn by the likes of Kate Moss and Sarah Connor, it has acquired a strong undercurrent of female empowerment making it an undisputed wardrobe essential. This garment is all about achieving an all-round utility and is cut from 200/sqm fine rib knit made from 100% organic cotton to achieve this, ensuring a lasting and comfortable stretch and feel all over the body. Layer it up or wear it as a statement piece — it can be worn year-round.
  • 200g/sqm, fine 1x1 rib knit
  • Soft finished 100% organic cotton
  • Fine 1x1 rib at neckline and armholes
  • Twin-needle stitched bottom hem
  • Revival reward: 5 EUR/USD/GBP or 50 SEK - Learn more
  • Pre-shrunk
  • Slim fit
  • 7 sizes, XXS-XXL
  • Elvira (White, Black) is 173cm (5'7") tall and measures 84cm (33") around the bust, 67 cm (26.4") around the waist, 95 cm (37.4") around the hips and wears a size Small.
  • Wash at 30 degrees (°C)
  • Hang to dry
  • Iron on reverse side at medium temperature, 150 °C
  • Do not tumble dry, do not bleach or dry clean

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Full Transparency

For every garment, we disclose its supply chain traceability, environmental footprint and cost structure. The more we know, the better decisions we make, the more we cherish what we buy and the longer those items will last. As a result , we make do with less.

      Landed Cost 14 USD
      Asket Price 60 USD
      Traditional Retail 80 USD
      14 USD
      60 USD
      80 USD
      • 5 USD
      • 8 USD
      • 1 USD
      • 0.4 USD

      With direct-to-consumer sales and a permanent collection, we don't have wholesale markups, no deadstock, no markdowns, no sales and no discounts. Our garments are priced right, all-year round. The traditional retail price is based on a 6x landed cost markup, what we'd have to charge if we sold through wholesale. Our markup of 3-3,5x landed cost is lean and serves to cover landed cost (as shown) and a lot more: cost of sale (VAT, shipping, warehouseing, payment costs), marketing and admin (salaries, rent, product development etc), while maintaining a slim profit to keep reinvesting in changing the fashion industry for the better.

      94% Overall traceability

      Organic cotton farmed and ginned in Madhya Pradesh, India.

      How is this calculated?
      • Raw material
      • Milling
      • Manufacturing
      • Trims
      • Transport

      How is this calculated?
      • Raw material
      • Milling
      • Manufacturing
      • Trims
      • Transport

      Everlasting smoothness and comfort

      Thanks to our partners in Portugal and quality organic cotton sourced from India, we managed to create a jersey fabric that is as comfortable as it is durable. A mid-level weight of 200g/sqm ensures the tanks keeps it's shaped, while the 1x1 rib knit lends a sought after natural stretch. The quality of the fabric made it possible to create a garment that excels as a year-round essential ready to be worn however: on its own or layered under whatever.

      Yarn: 100% Organic cotton

      Body fabric: 200 g/sqm fine 1x1 rib

      Neckline: fine 1x1 rib-knit

      Dye: Piece dyed

      Sewing thread: 100% Recycled polyester

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