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We're gradually building a range of timeless denim jeans made to shape and mold with your everyday life. Crafted from organic cotton with a hint of stretch, we’ve worked with our specialized Italian denim partners with over 50 years of experience to develop better jeans, for more body types.
Made from 98,5% organic cotton and 1,5% degradable elastane and available in our our revolutionary 3-dimensional size system, this is the only jeans you’ll ever need.
Made from a mix of organic cotton and recycled elastane, our grey wash jeans are overdyed and washed at the laundry facility in Italy to achieve a more flexible feel and softer handle.
In 2015 we set out to free wardrobe essentials, the garments we actually use and love, from fashion, and build a single permanent collection of garments without compromise. It turned out to be a journey not just in creating better garments, but fundamentally challenging how we produce, consume and care for our clothing. Now, we’re embarking on the same journey with womenswear - one garment at a time.
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