Our Denim
Italian crafted jeans made from 98,5 organic cotton and 1,5% degradable elastane. Made to shape after everyday life and be a companion for years to come
The Standard Jeans
Made from 98,5% organic cotton and 1,5% degradable elastane and available in our our revolutionary 3-dimensional size system, this is the only jeans you’ll ever need.
The start of a journey
In 2015 we set out to free wardrobe essentials, the garments we actually use and love, from fashion, and build a single permanent collection of garments without compromise. It turned out to be a journey not just in creating better garments, but fundamentally challenging how we produce, consume and care for our clothing. Now, we’re embarking on the same journey with womenswear - one garment at a time.