The Merino Wool Sock is a mid-length sock, neatly rib-knitted from ultra-breathable merino wool. Its Merino-composition will tuck you in nicely, keeping your feet warm in winter and cool in summer.
Buy socks in packs and lighten up the laundry load.
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The Merino Sock 3-Pack
350 DKK
Size
39/41 EU | 7.5/9 US
42/44 EU | 9.5/11 US
45/47 EU | 11.5/14 US
Free Standard Shipping | Free Exchanges & Extended Returns
Full Transparency
For every garment, we disclose its supply chain traceability, environmental footprint and cost structure. The more we know, the better decisions we make, the more we cherish what we buy and the longer those items will last.
Landed Cost
109 DKK
Asket Price
350 DKK
Traditional Retail
650 DKK
109 DKK
350 DKK
650 DKK
- Raw Material & Milling 63 DKK
- Manufacturing 36 DKK
- Trims & Packaging 7 DKK
- Transport 3 DKK
With direct-to-consumer sales and a permanent collection, we don't have wholesale markups, no deadstock, no markdowns, no sales and no discounts. Our garments are priced right, all-year round. The traditional retail price is based on a 6x landed cost markup, what we'd have to charge if we sold through wholesale. Our markup of 3-3,5x landed cost is lean and serves to cover landed cost (as shown) and a lot more: cost of sale (VAT, shipping, warehouseing, payment costs), marketing and admin (salaries, rent, product development etc), while maintaining a slim profit to keep reinvesting in changing the fashion industry for the better.
86% Overall traceability
Merino Wool breed and shorn in Santa Cruz, Patagonia, Argentina
- Raw material
- Milling
- Manufacturing
- Trims
- Transport
12.40 kg CO₂e Carbon Emissions
Impact is calculated in kg of climate change CO₂ equivalent. Figures refer to garment production (raw material to finished garment) and exclude post-purchase lifecycle stages (shipping, use phase, end of life).
How is this calculated?- Raw material
- Milling
- Manufacturing
- Trims
- Transport
Straightforward Socks
Knitted from extra-fine merino and reinforced at its heel and toes, this the most resilient sock you'll own: It's soft, naturally breathable, elastic, moisture-wicking and odor-neutralising. By naturally adapting to your body temperature, the wool will keep your feet cool when it's warm and warm when it's cool.
- Yarn: 65% 21 micron Fine Argentinian Merino, 35% Polyamide
- Body Fabric: 8x2 rib knit
- Hems: 1x1 Fine Rib-Knit
- Dye: Yarn Dye (Melange: Fiber dye)
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