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The modern garment supply chain is immensely complex and conventional “Made In” labels offer a dangerously simplified truth. Instead, we trace every step of our garments’ creation, from farm to finish line, so that both we at ASKET, and you as an individual, can make informed decisions about the clothing we choose to invest in. The journey started in May 2018, and while we failed our ambitious goal to be 100% traceable by 2019, we’re getting closer every month. In 2021 we made big leaps, going from 85% to 92,% traceability across the board.
Follow along as we trace our entire collection, from farm to finished garment.
Overall product traceability
Last calculation: 2022-01-20
Full Traceability is our own transparency standard, requiring us to identify every unique process in the creation of our garments and the exact location of the farms, plants, factories and facilities at which these processes are carried out. We trace our garments by traveling and visiting manufacturers, mills and farms across the world or by verified certificates. Manufacturing and Milling facilities are always visited personally and you can explore them here. No matter how far we’ve traced a garment, we provide everything we know - and everything we don’t - right here at asket.com and on the Full Traceability label sewn into every garment.
To track our progress, we’ve developed a traceability score, grouping every garment into the four major categories of its creation: Manufacturing, Milling, Raw Materials and Trims. Each category is split into its individual sub-processes, up to six per category, that are traced and rated according to how much we know. Finally, we weight and sum it all up to arrive at our traceability score.
With just shy of 40 unique garments in our permanent collection, there are over 600 processes and locations, spread across the whole world, that we’re tracking down - a nearly impossible task. To put our work and knowledge into perspective, a 2018 study found that 30% of brands don’t know where their clothes are manufactured, 82% don’t know where their fabrics are milled and 93% don’t know where their raw materials come from. With our scoring system, that puts the industry at just 28% traceability.
Manufacturing (30%), tier 1, includes all steps from fabric to final garment: cutting, sewing, washing, pressing and packing. It’s the most labor intense part of a garment’s journey, which is why we want to know the working conditions and visit all manufacturing facilities in person.
Milling (30%), tier 2, is the creation of the main fabric from raw materials such as wool or cotton: combing, spinning, twisting, dying, weaving, finishing. These processes are energy, water and chemical intense, so we want to know that energy is clean, water is recycled and chemicals are safe.
Raw Material (30%), tier 3, is the starting point of a garment: the cotton farm, or the wool sheep that yield our precious raw material. It’s intense in labor and use of soil, water and pesticides so we want to know that human and natural resources are taken care of. When it comes to wool, animal welfare and ethical practices, such as non-mulesing, are of great importance.
Trims (10%), normally refer to the remaining components of a garment: Sewing thread, labels, hangtags, buttons and zips. To allocate our tracing efforts according to the importance of a component, we also include garment lining, so long as it’s a small proportion of all fabric used.
Manufacturing 30% + Milling 30% + Raw material 30% + Trims 10% = 100% Traceability.
As per our Principles, all Manufacturing and Milling facilities are visited and documented personally. That means we can show off our amazing factory partners and give you a glimpse at what it takes to create garments free of compromise. Below is just a fraction of our factories, head to our factories page to view all of them,