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The Raw Denim Jeans

135 EUR
Size
Build
A(Slim) B(Regular)
Size
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Delivery in 4-6 days | Free from 80 EUR | Free exchanges

A monumental garment and the cornerstone of timeless style, no wardrobe is complete without it. The Raw Denim Jean has been engineered - from the first thread, to the last button - to shape after your body, fade with wear and mold according to your everyday life. Cut from a rigid 13oz Japanese heritage raw denim, made from 100% certified organic cotton, and sewn to perfection in Italy, there's no garment that will age as well as this.

  • 13oz rigid mid-weight Japanese raw denim
  • 100% certified organic cotton
  • Ring spun and rope dyed yarn for natural, uneven surface
  • Sanforized for stability
  • Button fly with signature button
  • Buttons and rivets made with zero waste and no chemicals
  • Tan stitching, 5 belt loops, 2 front, 2 back pockets
  • Revival reward: 20 EUR/USD/GBP or 200 SEK - Learn more
  • Mid-rise waist and tapered fit
  • Available in Asket’s three-dimensional size system. Identify your build, choose waist and inseam length
  • Raw Denim stretches with wear and shrinks with wash, for advice check our denim guide.
  • Hamlet measures 186cm (6'1") in height, 76,5cm (30") in waist, 101cm (40") around hip, 60cm (23") around the thigh and wears size W30-L32 B-Regular
  • Washing raw denim is OPTIONAL. View the detailed care guide below and a full raw denim guide here.
  • Be aware of bleeding. Raw denim color rubs off onto lighter surfaces when new.
  • Body width stretches with wear and shrinks back after washing - length shrinks up to 5% first wash
  • Wash separately the first few times, hang to dry
  • Do not tumble dry nor bleach

View detailed care instructions

  • Care: Explore our garment care guides and garment care products
  • Repair: Drop off garments for free repairs in our stores or order spare parts for local repair. Order spare parts here.
  • Revive: Send back your irreparable or unwanted garments for us to take care of. Revival award for this garment is 20 EUR/USD/GBP or 200 SEK - Learn more.

Model also wearing

Full Transparency

For every garment, we disclose its supply chain traceability, environmental footprint and cost structure. The more we know, the better decisions we make, the more we cherish what we buy and the longer those items will last.

      Landed Cost 40 EUR
      Asket Price 135 EUR
      Traditional Retail 240 EUR
      40 EUR
      135 EUR
      240 EUR
      • Raw Material & Milling 15 EUR
      • Manufacturing 21 EUR
      • Trims & Packaging 3 EUR
      • Transport 1.0 EUR

      With a permanent collection and direct-to-you sales, we don't have wholesale markups, deadstock, sales or discounts. The traditional retail price shows what we'd have to charge if we sold our garments through multi-brand stores (wholesale) - 6x the landed cost. Instead, our markup is between 2.5-4.5x landed cost depending on product and country characteristics. It covers the cost of our garments and a lot more: VAT, cost of sales (shipping, warehousing, payment, web systems etc.), marketing, admin (salaries, rent, product development etc.) and financial costs, while maintaining a slim profit to keep investing in our mission.

      89% Overall traceability

      Denim: Cotton farmed in Soke, Turkey. Lining: farmed in Lahore, Pakistan.
      How is this calculated?
      • Raw material
      • Milling
      • Manufacturing
      • Trims
      • Transport

      22.70 kg CO₂e Carbon Emissions

      Impact is calculated in kg of climate change CO₂ equivalent. Figures refer to garment production (raw material to finished garment) and exclude post-purchase lifecycle stages (shipping, use phase, end of life).

      How is this calculated?
      • Raw material
      • Milling
      • Manufacturing
      • Trims
      • Transport

      True Denim

      No bleach, brush, laser, sandpaper or rinses, our raw denim is cut from a heritage Japanese fabric, made with novel technology. The organic cotton fibers are ring spun for a natural surface, rope-dyed using a proprietary cold-dye technique to reduce energy consumption, then woven on looms powered by clean energy. Finally, it's cut, sewn, and trimmed in Italy with metal buttons and rivets from 100% leftover metal.

      • Yarn: 100% certified organic cotton
      • Body Fabric: 13oz ring spun Japanese raw denim
      • Lining: 100% cotton twill
      • Buttons: Recycled metal
      • Dye: Indigo rope dye

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