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The Raw Denim Jeans

135 EUR
Raw Denim
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A(Slim) B(Regular)
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Overview +

A monumental garment and the cornerstone of timeless style, no wardrobe is complete without it. The Raw Denim Jean has been engineered - from the first thread, to the last button - to shape after your body, fade with wear and mold according to your everyday life. Cut from a rigid 13oz Japanese heritage raw denim, made from 100% certified organic cotton, and sewn to perfection in Italy, there's no garment that will age as well as this.

Details +
  • 13oz rigid mid-weight Japanese raw denim
  • 100% certified organic cotton
  • Ring spun and rope dyed yarn for natural, uneven surface
  • Sanforized for stability
  • Button fly with signature button
  • Buttons and rivets made with zero waste and no chemicals
  • Tan stitching, 5 belt loops, 2 front, 2 back pockets
  • Revival reward: 20 EUR/USD/GBP or 200 SEK - Learn more
Fit +
  • Mid-rise waist and tapered fit
  • Available in Asket’s three-dimensional size system. Identify your build, choose waist and inseam length
  • Raw Denim stretches with wear and shrinks with wash, for advice check our denim guide
  • Hamlet measures 186cm (6'1") in height, 76,5cm (30") in waist, 101cm (40") around hip, 60cm (23") around the thigh and wears size W30-L32 B-Regular
Care +
  • Washing raw denim is OPTIONAL. View detailed care guide below and a full raw denim guide here
  • Be aware of bleeding. Raw denim color rubs off onto lighter surfaces when new.
  • Body width stretches with wear and shrinks back after wash - length shrinks up to 5% first wash
  • Wash separately the first few times, hang to dry
  • Do not tumble dry nor bleach

View detailed care instructions

Model also wearing

Full Transparency

Understanding and appreciating the value of our clothing is fundamental in learning to live with less. The more we know, the better decisions we make, the more we cherish what we have, the longer it’ll last and - as a result - the less we’ll need.

      Landed Cost 40 EUR
      Asket Price 135 EUR
      Traditional Retail 240 EUR
      40 EUR
      135 EUR
      240 EUR
      • Raw Material & Milling 15 EUR
      • Manufacturing 21 EUR
      • Trims & Packaging 3 EUR
      • Transport 1.0 EUR

      Our pricing is designed to better reflect the craftsmanship and resources that go into the product. With a permanent collection, selling directly to you, we're able to cut wholesale and avoid sales, pricing our essentials right - all year round.

      100% Overall traceability

      • Raw Material
      • Milling
      • Manufacturing
      • Trims
      • Transport
      • Raw Material
      • Milling
      • Manufacturing
      • Trims
      • Transport

      True Denim

      No bleach, brush, laser, sandpaper or rinses, our raw denim is cut from a heritage Japanese fabric, made with novel technology. The organic cotton fibers are ring spun for a natural surface, rope-dyed using a proprietary cold-dye technique to reduce energy consumption, then woven on looms powered by clean energy. Finally, it's cut, sewn, and trimmed in Italy with metal buttons and rivets from 100% leftover metal.

      Yarn: 100% certified organic cotton
      Body Fabric: 13oz ring spun Japanese raw denim
      Lining: 100% cotton twill
      Buttons: Recycled metal
      Dye: Indigo rope dye

      Making The Raw Denim

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